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“We cannot solve our problems with the same thinking we used when we created them.”




-ALBERT EINSTEIN

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“We cannot solve our problems with the same thinking we used when we created them.”




-ALBERT EINSTEIN

 

Cognition is an innovation consultancy working with organisations to unlock the potential of digital, cognitive and mobile solutions.

By instilling design thinking, as both a mindset and methodology, Cognition empowers the creation of entirely new possibilities. 

 
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How embedded is design thinking in your organisation?


 

Design thinking has become the new language of business.

Successful organisations are confronting the threats of commoditisation by embedding design thinking as both a mindset and a methodology. 

 

How do you start?

How embedded is design thinking in your organisation?


 

Design thinking has become the new language of business.

Successful organisations are confronting the threats of commoditisation by embedding design thinking as both a mindset and a methodology. 

 

How do you start?

Take the Design Thinking Maturity Assessment (DTMA)

Built to help organisations understand the maturity of their design thinking capacity, the DTMA seeks to set a baseline to identify where your organisation excels as well as where there’s opportunity to grow. 
This 10-15 minute assessment is designed for you to self-diagnose your organisation’s level of design thinking maturity in eight functional areas.
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Redefine. Rewire. Reimagine.


From business problem to prototype through development and adoption, Cognition enables the creation of shared value, enhanced user experiences and the business transformation needed to meet the challenges of exponential change. 

 

How can we help?

Redefine. Rewire. Reimagine.


From business problem to prototype through development and adoption, Cognition enables the creation of shared value, enhanced user experiences and the business transformation needed to meet the challenges of exponential change. 

 

How can we help?

Innovation Services

Cognition exists to instill the power of humanity-centred design at the heart of business value creation.

REDESIGN YOUR BUSINESS MODEL + STRATEGY

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When you want to transform your business, culture and brand.

Use design thinking, as both a mindset and methodology, to reimagine opportunities for sustained growth and value.

+ COGNITIVE CONSULTING

+ CULTURE CHANGE & ACTIVATION

+ BUSINESS MODEL FUTURING

What changes?
Business model, organisational culture, and/or product strategy.

 

REDESIGN YOUR PRODUCTS + SERVICES

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When you want differentiated omni-channel experiences.  

Use design thinking and agile development to prototype, test, and build new ideas that redefine product lifecycle.

+ SERVICE + EXPERIENCE DESIGN

+UX/UI DESIGN & STRATEGY

+NATIVE, HYBRID WEB APP DEVELOPMENT

What changes?
User journeys, operational processes, data and analytics collection and usage.

 

REDESIGN YOUR INFRASTRUCTURE

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When you need to drive engagement and productivity or integrate a single-customer-view. 

Use design thinking to create and build tools and processes that increase efficiency, simplify management and proactively address issues.

+ CLOUD ARCHITECTURE

+ ADVANCED ANALYTICS

+ INTELLIGENT PROCESS AUTOMATION

What changes?
Infrastructure, architecture, efficiency, delivery.

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The art of the possible


 

We are a team of strategists, designers and technologists dedicated to applying design thinking to realise the potential of digital, cognitive and mobile solutions with clients and partners.

MEET THE TEAM

The art of the possible


 

We are a team of strategists, designers and technologists dedicated to applying design thinking to realise the potential of digital, cognitive and mobile solutions with clients and partners.

MEET THE TEAM

 

Lifecycle Innovation

Designed for flexibility, focused innovation and tactical planning and delivery, Cognition operates using a non-linear methodology that integrates design thinking, agile development and commercial strategy. 

 
 
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Outcomes are desirable for your users, viable for your business, and will be feasible within the bounds of your technical capabilities. Each phase uses a curated set of tools, methods and outputs.  

Begin where you are.

Decide where you want to go.

Be led by what you learn.